The Gender Pint Gap Revisited FINAL - Flipbook - Page 52
THE GENDER PINT GAP: REVISITED/OPINIONS, PREFERENCES AND BELIEFS
2023: What is your preferred style of beer?
51
2023
Age
Women aged 55
and over were the
biggest group to
state lager was
their preferred
choice of beer
(42%) and those
aged 18 to 24 were
the lowest (24%).
The 18 to 24 year
olds next biggest
preference was
pale ale (12%)
followed by sours
(5%).
Women aged 25 to
34 were the
biggest group to
cite ‘no and low’
alcohol beer as a
preferred choice
(6%).
IPA rated the
second biggest
choice of style for
women aged 45 to
54.
Regionality
Women in the
North were the
biggest group to
state lager as their
preferred choice
of beer (40%), with
women in the
South the lowest
(32%).
Women in
London were
more than twice as
likely to choose a
wheat beer as their
preferred style
than the overall
average.
Women in Wales
were twice as
likely to choose
stout as their
preferred choice
than the overall
average.
Social
Grade
C2DE women
over-indexed
on choosing
lager as a
preferred style
(40%),
compared to
32% of ABC1
women.
Bitter came in
as C2DE
second
preferred
choice (4%).
Pale ale came
in as ABC1
second
preferred
choice (7%).
