FM 2023 complete (1) - Flipbook - Page 7
exactly how to execute in the most
efficient way. What we see
elsewhere is data being used to try
to sell more people. This leads to
huge contracts but doesn’t
necessarily deliver the right
solution for clients, the brands they
own and the consumers they serve.
HowareClearBox’sfield
teamsheldaccountable?
(SM) We empower our field team
to be accountable by providing the
right training and support and equip
them with the tools, skills and
knowledge to achieve and exceed
expectations. All our field teams
directed through ClearView to the
biggest issues and opportunities in
each store, they are given the tools
to understand the size of the issue
or opportunity and what action is
required to resolve this.
We measure the success of our
Jonathon Monger
teams within 7 days of an action
being taken and they are rewarded
against this success and the return
on investment of their visits.
Complete visibility from pre action
to post action enables us to hold
both our field teams and our client
HO teams accountable for the
delivery of excellent retail
execution.
Whatsortofnewbusiness
pitchesisClearBoxbeing
Simon Newton
invitedto?Andwinning?
“We are invited to all forms of pitches across all
channels, from pure data analytics to full service
field teams (Technology & People). Through our
pitches we are able to demonstrate our unique
capability and understanding which has helped us to
win new business across Grocery, Convenience &
Foodservice, both in the UK and Internationally”
WhatwillbetheonethingthattakesClear
Boxuptothenextlevelinitsevolution?
(JM) The typical data alert that UK agencies use for
field sales picks out a SKU which is selling less than
it should and when it reaches a lost sales threshold
in £ value you send in a rep to fix it. This means that
manufacturers are always losing money before
sending someone in to fix the issue. In addition to
this availability metrics have braodly been the same
over the 20+ years that I have been working in this
industry so it is clear that something significant is
needed in order to deliver material change in the
industry. This is why we are working on a new
predictive analytics model.
Predictive analytics means you will no longer wait
for an issue to occur and become big enough to
warrant a visit. Instead, you will use the data to
direct your resource to issues that will happen in
the future if you do nothing now. This will
significantly reduce out of stock and availability
issues through ensuring issues are reduced
dramatically. For the wider Retail Execution
process, it means that supply chain teams can
intervene before it even becomes a field issue so
you can then re deploy your field resource to carry
out actions that deliver incremental sales rather
than just recover your lost sales.
WIN MORE BUSINESS USING TEAMHAVEN
All-in-one solution for managing and
reporting all retail field activities.
• Enhance client reports with dynamic
online reports and integrations.
• Trusted by brands and agencies
in 72+ countries.
• Pay per visit, no subscription needed.
30 DAY FREE TRIAL
+44 (0) 1249 561 050 info@teamhaven.com www.teamhaven.com
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