Britvic-SDR-Licensed-v12 Final - Flipbook - Page 39
Licensed category overview
Licensed deep dive
Licensed data tables
get mixing with Britvic
Big commercial opportunities can be unlocked by offering
elevated long mixed drinks. In fact, we calculate that
adding extra 昀氀air to these drinks can raise their value to
as much as 40% of outlets’ revenues.7 The rewards for
operators are higher margins and elevated experiences for
their guests.
But the opportunity isn’t only in long mixed drinks. Our aim
is to elevate all familiar drinks – everything from coffees
and sodas to milkshakes and non-alcoholic cocktails – by
adding exciting new 昀氀avours and dialling up the pizazz in
their presentation.
That’s why we’ve launched the Mix with Britvic online
platform. The mission is simple: to make every drink
Orange house
soda
Cassis house
soda
Raspberry house
soda
(whether it contains alcohol or not) more memorable by
helping bar staff stay ahead of trends and giving them the
skills to mix the perfect drink every time.
We will be helping our licensed partners achieve greater
commercial success by realising the full strength of the
Teisseire, London Essence Company, Pepsi, Britvic and
R White’s ranges. We’ll be sharing inspirational videos
featuring revered mixologists to help upskill staff and
inspire them to create their own masterpieces and we’ll
be running regular masterclasses to get the creative
juices 昀氀owing.
www.mixwithbritvic.com
Pink grapefruit
aperitivo
Sangria
spritzer
Garden
path
Innocent
sangria
7 Hedonist/Mix with Britvic – CGA by NielsenIQ articles on sales mixes 2022/23
LICENSED DEEP DIvE
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