Britvic-SDR-Convenience-v14 FV - Flipbook - Page 23
Convenience overview
Convenience deep dive
The top 昀椀ve largest soft
drink segments added
£394.7m
The top three
soft drink
manufacturers
have remained as9
to the convenience
channel in 20237
Convenience data tables
Red Bull has
remained the
top sub-brand in
the convenience
channel, with
18.3%
and
value growth yoy10
On-the-go
soft drink
value sales
grew
Pepsi maX® is still
the third biggest subbrand in convenience,
seeing value growth of
17.2%
13.1%
vS 2022 in
convenience8
which equates to
£18.6m10
vs 2022, Total Squash
sales in昀氀ate to over
£43.1m
11
+5.9%
New Tango
Editions
Paradise
Punch added
£4.2m
to the
convenience
channel last
year, surpassing
Berry Peachy
which was the
biggest NPD
launch of 20221
in sales,
7 Circana, Total Convenience, Total Soft Drinks by Segment Britvic De昀椀ned, Value sales change YoY, 52WE 31/12/2023
8 Circana, Total Convenience, Total Immediate Consumption soft drinks Britvic De昀椀ned, Value sales growth YoY, 52WE 31/12/2023
9 Circana, Total Convenience, Total Soft Drinks by Manufacturer Britvic De昀椀ned, Value growth YoY, 52WE 31/12/2023
10 Circana, Total Convenience, Total Soft Drinks by Super Brand Britvic De昀椀ned, Value growth YoY, 52WE 31/12/2023
11 Circana, Total Convenience, Total Squash Britvic De昀椀ned, Value growth YoY, 52WE 31/12/2023
yEaR IN NUmBERS
23
