AMERICAN DREAM AMAZING HAIR 2018/19 (Edition 8) - Catalog - Page 16
WHICH HAIR GRADE ?
WHICH PRODUCT ?
WHEN IT COMES TO HAIR EXTENSIONS ONE SIZE DOESN’T FIT ALL.
A BREATHTAKING RANGE OF HAIR TEXTURES, COLOURS AND LENGTHS MEANS AMERICAN DREAM WILL ALWAYS HAVE THE PERFECT
PRODUCT TO SUIT YOUR REQUIREMENTS. WHETHER IT’S A PREMIUM HAIR PRODUCT FOR YOUR CLIENT, PHOTOGRAPHIC OR PREMIUM
SESSION WORK OR MORE “COST CONSCIOUS’ PRODUCTS FOR TIGHTER CREATIVE BUDGETS, IT’S ALL HERE.
WANT TO BE SURE YOU ARE CHOOSING THE CORRECT PRODUCT FOR THE JOB? HERE ARE OUR RECOMMENDED OPTIONS
FOR DIFFERENT NEEDS BELOW. FOR MORE INFORMATION JUST CALL US AND ONE OF OUR SALES TEAM WILL BE HAPPY TO HELP.
BUT WHICH TYPE OF HAIR IS BEST FOR WHICH PURPOSE? WHAT IS REMY HAIR? WHY ARE SOME HAIR PIECES MORE COSTLY THAN
OTHERS? THIS SHORT GLOSSARY WILL HELP YOU FIND EXACTLY WHAT YOU NEED.
REMY HAIR
Remy hair is the finest quality human hair - the
natural cuticles are kept intact, all aligned in the
same original direction, making extensions easy to
manage and tangle free with the natural lustre and
shine of healthy real locks.
Lower grade extensions are made from non-remy
human hair – which means that cuticles have been
stripped from all strands.
Remy*can be spelt in two ways - with a ‘y’ as in
Remy or with an ‘i’ for Remi. Both versions are
correct and refer to the same type of cuticle intact,
aligned hair - i.e. cuticles run in one direction.
OUR GRADES
GRADE I
REMY ICONIC
GRADE III
ORIGINAL
Highest quality, highest durability: Finest choice
Great value range: Best for budget
These pure cuticle extensions are made of the finest
These superior 100% Indian human hair pieces were
100% Remy human hair to make them durable, and
American Dream’s very first, original extensions.
easy to manage. Sourced from China they are the
First introduced in 1980, they’re still hugely popular
very best hair available and are hugely popular with
for the extensive colour range, choice of length and
editorial stylists and clients alike.
wefts that take professional colour beautifully. Highly
durable, this product is great for bespoke extensions
for high-end clients and prestige session work.
GRADE II
GOLD
Mid-quality: Lower cost alternative to Grade I
BEST TEXTURED HAIR CURLS & WAVES
BEST FOR COLOURING
For the best quality Remy hair available go for
our finest Grade I Remy Iconic – it’s as close to
virgin hair as possible and is very durable.
Original and Gold offer the greatest range of styles
and textures – including every wave formation and
curl, loose and tight. Plus, we have our popular
afro textured Original American Indian hair,
available in Original and Gold grades.
Remy Iconic COLOUR READY wefts are designed
specifically to take hair colour evenly, without
streaking.
BEST FOR LENGTH
Original offers an incredible 30 inches while
Gold peaks at 26 inches in select colours. At the
premium end, Iconic Remy is available in lengths up
to 24 inches. If you want to go really crazy opt for our
heat resistant Thermofibre™ which acts and looks
just like real hair and is available in a
mega-60 inch drop.
COUNTRY OF ORIGIN
Straight hair is available in all grades so you can
choose the best product to suit your budget and
requirements. Remy Iconic is the best premium
choice and is glamorously sleek. Gold and Original
are alternative budget choices.
Gold and Original grades have extensive colour
charts of circa 94 shades each, including natural
tones, extreme colours, streaked/highlights and
ombré hair.
Our hair is ethically sourced from all over Asia.
Its natural characteristics, strength and finesse,
WHAT’S BEST FOR YOUR CLIENT ?
THE ANSWERS TO A FEW SIMPLE QUESTIONS WILL HELP YOU TO DECIDE ON THE BEST
EXTENSION APPLICATION METHOD AND HAIR GRADE TO RECOMMEND TO YOUR CLIENT.
vary by origin:
INDIAN HAIR is very similar to European hair. It is
fine, heat styles easily and holds curls and waves
beautifully.
Technical qualities, country of origin and method
Made of luxury 100% human hair, Gold extensions are
of collection, durability, available lengths, price
processed with an intense conditioning treatment for
CHINESE HAIR is of a slightly thicker density,
point and, in some cases, choice of colours can
magnificent colour vibrancy. A star product used on
very strong, durable and straight. Glamorous,
all influence the grade applied to a piece of hair.
catwalks and runways at every Fashion Week worldwide.
thick and healthy.
WHY DOES THE CLIENT WANT
TO WEAR HAIR EXTENSIONS?
SOLUTIONS FOR CAUCASIAN/
INDIAN-ASIAN HAIR TYPES
For more volume or length; to cover thinning hair
and hair loss; to test a new colour; to transform
a bad cut; or just for fun? And for how long – a
permanent solution (up to 12 weeks) or just a
temporary change of look?
_Strand extensions (Micro Ring or Pre-Bonded) have
a natural free flow look and last up to 12 weeks
before reapplication. Bulk Hair allows you to blend
colours and make your own extension strands.
_Tape-in Hair has a flat finish – great for finer hair.
Lasts 6-8 weeks.
_With Liquid Gold you can attach any hair weft.
Stays in for up to a week.
WHAT IS THE CONDITION OF
THE CLIENT’S OWN HAIR?
Check the client’s hair from root to 4cm (approx.
2 inches) for elasticity and strength - has the hair
been chemically treated in the past 12 months?
Check for brittleness and breakage.
16
BEST FOR SLEEK & STRAIGHT HAIR
BEST FOR COLOUR CHOICE
varying textures.
COLOUR-READY REMY
Pure Remy Iconic is used to make our Colour-Ready
BEST FOR LUXURY
*American Dream Remy products are now being spelt with a ‘y’ in our catalogue, online and in any product communications - the name will eventually be re-spelt on relevant extension packaging too.
SOLUTIONS FOR HAIR TYPE
_Fine hair: Tape-In extensions, strands and single
drawn wefts.
_Normal hair: All extensions.
_Thick hair: Double Drawn extensions (available in
Remy Iconic wefts and strands).
SOLUTIONS FOR HAIR LOSS
_Clip-On Patches aka Toppers, clip onto the natural
hair. Safe to reapply at home. Temporary, remove nightly.
_Our breathable Lace Wigs can be coloured, cut and
styled to suit anyone.
SOLUTIONS FOR BRITTLE HAIR
_Our breathable Lace Wigs can be coloured, cut
and styled to suit anyone.
FUN SOLUTIONS FOR DIY
EXTENSIONS AT HOME!
_Clip-In Extensions can be applied safely at home.
_Instant Buns, Fringes and Ponytails just pop on!
_Hair Addition make twists, braids, buns and
lots more.
17