Lumen Spring 2021 - Flipbook - Page 26
The
business
of doing
good
Isobel's quest to end
period poverty through
social enterprise.
STORY BY
RACHAEL NIGHTINGALE
I
sobel Marshall has menstruation
frustration. And is it any wonder?
Shame around bleeding is
everywhere, with periods shrouded
in stigma and staggering menstrual
myths perpetuated across the globe.
But 23-year-old Isobel solidified her
frustration into activism. She’s now on a
quest to alleviate period poverty,
leveraging the platform she has as 2021
Young Australian of the Year to grow
TABOO, the business she built with
best friend Eloise Hall when the duo
were just 18-year-olds in high school.
24
THE UNIVERSITY OF ADELAIDE
