EXAMPLE PAGE - BROCHURE - NFON - Flipbook - Sida 14
14
Choice Driven
“I do not think it is effe
ctive
or productive to force y
our
employees one way or
another. Choice empow
ers
people and makes for a
more content workforc
e.”
Richard Branson, Founde
Younger generations have little patience
with subpar IT and communication
systems, and simply assume that all
modern organisations run on cloud
services and will deliver the always-on,
agile and responsive experience they have
been accustomed to since an early age.
Organisations that cannot adapt to the
digital demands of Millennials and Gen Z
will face strong recruitment and turnover
r
challenges. But digital leadership is not
only an issue that matters for younger
generations. The results of a study by MIT
Sloan Management Review and Deloitte,
2015 suggest that organisations should
consider the fact that the vast majority of
their employees – depending on age group,
between 72 percent and 85 percent – want
to work for a digitally-enabled organisation.
