KCHC-AR-2023 Final Signed - Flipbook - Page 32
How did we do?
Building support
from the inside out
We are striving to raise funds and awareness at the heart
of King’s hospitals, while also working in partnership with
King's patients to build support further afield.
Fundraising on the hospital sites
Despite delays in getting our activities fully up and
running, we were able to accelerate recruitment of
individual donors as the year unfolded, bringing in a
second fundraising agency to increase our capacity.
We were particularly delighted to re-establish our
fundraising presence within King’s hospitals, recruiting
new donors and Lottery players from among King’s
staff, patients and families.
Since establishing our Lottery promotion within
the hospitals, we were able to exceed our target of
4,000 players by the end of 2022/23, securing vital
unrestricted income each month to help us take care
further at King's.
Working together with
patients and families
We delivered our Christmas Appeal in
partnership with the family of four-year-old
Lola Rose, whose life was saved by a liver transplant
at King’s last year. Her dad, Alan, took to the Sky News
sofa to tell their powerful story of how he donated part
of his liver to his daughter, as well as how they raised
more than £20,000 to help further pioneering research
and life-saving treatment at King’s.
Five-year-old Matilda led our Great Hospital Hike,
having made a rapid recovery after King’s incredible
neurosurgeons removed her brain tumour. As well
as inspiring hikers on the day, Matilda and her family
raised over £2,000 and increased awareness of the
Hike by telling their story in the local newspaper.
During the year we worked with an influential group
of families with experience of King’s world-leading
liver treatment to organise a Gala Dinner, raising
vital funds for our Transforming Liver Care appeal.
Their deeply personal experiences and strong
networks combined to make a wonderful event in
May 2023, raising more than £100,000 to help us
support King's efforts to fight paediatric liver
disease with pioneering treatment, unwavering
care and cutting-edge research.
Above: Fundraiser chatting with a Charity
supporter at King's College Hospital.
Right (pictured right to left):
Hike leader Matilda Wright
with her mum Sam, dad
Hugh and brother Oscar.
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S U P P O R T K I N G S .O R G .U K
