Merchbook 2.1 Paperturn - Magazine - Page 4
Color Of The Year
Emboldening the spirit, the pairing of PANTONE 17-5104 Ultimate Gray
+ PANTONE 13-0647 highlights our innate need to be seen, to be visible,
to be recognized, to have our voices heard. A combination of color
whose ties to insight, innovation and intuition, and respect for wisdom,
experience, and intelligence inspires regeneration, pressing us forward
toward new ways of thinking and concepts.
The union of an enduring Ultimate Gray with the vibrant yellow
“
illuminating expresses a message of positivity supported by fortitude.
Practical and rock solid but at the same time warming and optimistic,
this is a color combination that gives us resilience and hope. We need
to feel encouraged and uplifted; this is essential to the human spirit.
”
- Leatrice Eiseman, Executive Director Of The Pantone Color Institute
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