Sasol Ci Manual - Other - Page 112
11 DIGITAL APPLICATIONS 11.2 BROADCAST ELEMENTS
SASOL CI MANUAL
11.2 Broadcast elements
Animated logos
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The Sasol animated logo consists of the
smaller spheres of the Sasol molecule
revolving dynamically around the larger
sphere. This resolves into the primary
stacked logo, with the Sasol wordmark
and pay-off line appearing underneath it.
The animation incorporates a mnemonic
device that has to be included whenever
the animated logo is used.
This animation is primarily used at the
end of a TVC or internal corporate AV.
There is a 3 second and a 5 second version
of the Sasol animated logo. These files can be
supplied as .mov files with an alpha channel,
or .mov files with a white background.
The screen dimension is 1920px by 1080px.
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