RZ-100-wt4-E-flipbook-240702 - Flipbook - Page 74
5 | 1980-1986
Troubled times
A parent
The 1980s were different from the preceding decade in many respects.
In particular, at the start of his second term as
In the 1970s, it was mainly the coalition governments of Labour party
prime minister in 1981, Van Agt wants to tackle
leader Joop den Uyl that tried to make the Netherlands look more
the huge budget deficit with the ‘Bestek ‘81’
social. In the 1980s, the CDA party in particular – with Labour or the
memorandum, an austerity plan to reduce public
VVD party on their side – took the lead in getting the Dutch economy
finances. These policies have a huge impact on
and public finances back on track. CDA members Dries van Agt (1977-
the business sector. In fact, austerity measures
1982) and Ruud Lubbers (1982-1994) were the prime ministers who put
are also introduced in this sector in an attempt
things in order in five consecutive coalition governments. The ailing
to prevent (imminent) losses. In addition, the
economy resulting from two oil crises (1973 and 1978) and a highly
dominant tendency is not to broaden activities, as
centralised government policy had made Dutch business a weak
mostly happened over the previous decade, but
competitor and driven up government costs.
rather to return to core activities.
Diploma for Rijk Zwaan’s round tomatoes, 1982.
72
Cover of the 1981/1982 catalogue.
Rijk Zwaan | Moving forward together