RZ-100-wt4-E-flipbook-240702 - Flipbook - Page 147
Three-dimensional matrix organisation
Three-dimensional matrix organisation
Rijk Zwaan has an increasing number of interna20
17
Solgen RZ
Melon
tional customers who operate across national
borders. To serve these clients to the optimum,
Rijk Zwaan has spent the past eight years setting
Cantaloupe
melon for the
Italian market.
up international ‘client teams’. This means that
the most relevant international clients have their
own team with a ‘client manager’ from the country
where the client has its head office and representatives for all other countries in which the client
operates. By setting up these ‘client teams’, Rijk
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17
Belsay RZ
Round red radish
Zwaan is further developing its three-dimensional
matrix organisation, consisting of the country
teams, the crop teams and the client teams.
Good leaf adhesion
High quality
Very reliable
(does not tear).
These three teams – geographical, crop and client
oriented – work on the same level and consult
with each other to align the needs of the ‘country
manager’, ‘crop manager’ and ‘client manager’ for
product development.
20
17
Manusa RZ
Tomato
Variety from
China with sales
in Eastern Europe.
20
17
Launch of
RZ Vietnam
2016-2017
2014-2024 | Innovations and new technologies
145
Turnover
FTE
420.071
2.639
