RZ-100-wt4-E-flipbook-240702 - Flipbook - Page 135
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11
Bonbon RZ
Long cucumber
First CGMMV
HR-resistant variety
in NW Europe.
Launch of
Bon Defense.
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Puntoverde RZ
Cauliflower
Strong crop.
Nice green colour.
Can be used
worldwide.
Sharing a healthy future
As Rijk Zwaan grows, so does its awareness of
When in 2013, in response to all of the above
its social responsibility. Over the past few years,
developments, it is time to reposition and
employee health and a desire to contribute to
re-brand the company, it is not surprising that
a healthier future for everyone worldwide have
the chosen motto is: ‘Sharing a healthy future’.
become increasingly prominent in Rijk Zwaan’s
A healthy future for Rijk Zwaan means a future in
policy. Moreover, sharing is deeply rooted in
which vegetables (cultivation, processing, trade
Rijk Zwaan’s DNA. According to Board member
and consumption) should enable everyone to
Marco van Leeuwen: ‘We have a lot of knowledge
make a healthy living. In this way, Rijk Zwaan’s
and expertise in-house, as well as increasing
knowledge and experience is also used in devel-
financial resources. We think we should do
oping countries, even when it is not obvious from
something with that. So we want to share.’
a business perspective.
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Mahitos RZ
tomato
Round beef tomato.
Great success in
Eastern Europe
and Chile.
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11
Launch of
RZ Brasil
2012-2013
Turnover
FTE
279.603 2.096
2000-2014 | Chain activities and the growing position in society
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