RZ-100-wt4-E-flipbook-240702 - Flipbook - Page 105
The problems are not yet over when
threatens to run into trouble in 1989
Not smooth sailing
the oil crisis breaks out, making
with the proposed sale of Rijk Zwaan
One year after the management
life very difficult for the market
to Asgrow. However, the director
buyout, the two parties decide
gardeners. Grootscholten also faces
remains firmly behind Rijk Zwaan in
to integrate their far-reaching
a number of setbacks as a result.
its fight against Asgrow and says he
cooperation into the organisational
On top of this, the company has
will think about looking for another
structure. After almost 40 years,
been compelled to focus on the
partner if the sale goes ahead.
Grootscholten sells his business to
propagation of hot plants, which
Rijk Zwaan, which means that it now
had previously been handled by
has access to its own plant nursery.
the partner. This requires invest-
In addition, Rijk Zwaan’s turnover
ments that are hard to come by
from the sale of plants rises sharply.
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92
Mazurka RZ
Sweet pepper
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93
Magno RZ
Carrots
due to the unfavourable economic
conditions. To still be able to make
those investments, Grootscholten is
obliged to sell part of its business in
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93
Gredos
Melon
Naaldwijk and the branch that it had
set up in Germany.
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Deltastar
Mini cucumber
The measures have the right effect:
the investments pay off and the
company is growing again. After 1985,
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Flandria
Lettuce
the company gradually develops and
eventually has 150 employees.
The collaboration between Rijk Zwaan
and Grootscholten is now accepted
as standard, but that ‘marriage’
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93
Launch of
RZ Hungary
1992-1993
Press release on the acquisition of
Grow Group by Rijk Zwaan.
1990-2000 | Employees first | A new beginning
Introductory visit of Rijk Zwaan employees at the Grow Group.
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Turnover
FTE
34.751
387
