NLP Annual Report FY24 - Report - Page 8
Our Impact
NLP served nearly
1.4 MILLION PEOPLE* in FY24.
In addition, our public awareness
campaigns had over
1.5 BILLION IMPRESSIONS.
EDUCATORS AND STUDENTS
During the 2023-24 school year,
NLP engaged over 19,000 educators
nationwide (an increase of more than
40% over the previous year) who actively
used NLP’s programs and resources to
teach an estimated 473,000 students.
Over 10,000
educators regularly
read The Sift.
19,000
473,000
EDUCATORS
STUDENTS
Over 9,000 educators
participated in NLP’s professional
learning opportunities.
Each year we make independently
assessing our work in the classrooms
a priority, and the results consistently
demonstrate that news literacy
education works.
During the 2023-24 school year, after completing lessons on our free digital learning platform:
84%
87%
81%
of students identi昀椀ed the more
credible of two articles on the same
topic from two different sources —
a gain of 27 percentage points from
pre-assessment.
of students recognized when
a social media post failed to
provide credible evidence — a
gain of 18 percentage points
from pre-assessment.
of students recognized that a
free press is very important to a
healthy democracy — a gain of
14 percentage points from the
pre-assessment.
Educators continue to have a positive experience with Checkology:
8
98%
91%
of educators rated their overall impression
of Checkology as either good or excellent.
of educators rated their students’ overall
experience with Checkology as good or excellent.
* includes unique website visitors, active educators, students taught with our resources, newsletter readers, public webinar
attendees and Checkology users, podcast downloads, RumorGuard text alert subscribers and new social media followers.
