COP 22/23 - Report - Side 8
BACKGROUND
Hard work & heart-felt passion
Based on gumption and not least a heart-felt passion to
succeed, Karl Nielsen and Ove Jørgensen founded HORN
in 1992. Through hard work, they managed to embed
HORN as an unconventional manufacturer of some of the
markets best countertops -With the widest range of design
and creative solutions.
Their enthusiasm and strong technological investments
made the company grow steadily over the years, and
HORN evolved from being a traditional Danish, family
owned production company, to an international countertopspecialist, delivering some of the markets best solutions to
leading European retailers.
Development
With growth comes increased responsibility in terms
of production methods and employee welfare. To stay
among the leading suppliers of quality countertops, Jakob
Bressendorf joined the development as CEO in 2015,
with a strong ambition to position the future HORN as the
”green” solution, to a market known for being mostly cost
focused.
Today the commitment to act responsible and challenge
our social, environmental and economical quality is
therefore key elements of HORN as a brand and business
partner.
We have endeavoured to create the necessary structures
and determination to create new opportunities –And not
least made Corporate social responsibility an elementary
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part of our future vision and mission. However, while our
internal focus on social-, environmental– and economical
responsibility have increased, we find a need to invest
further in business development to be prepared to address
future challenges, and continuously evolve as a sustainable
business.
Developing and incorporating various digital solutions will
help us stay among the top quality countertop suppliers
and implementing corporate social responsibility through
all business layers.
Transparency
We know, that our success is based on well qualified
employees, their expertise and comprehensive material
know how –Ranging from solid wood, granite, quartz,
ceramic, solid surface, steel, laminate incl. compact laminate and linoleum. So when we communicate actively and
public that;
”Our vision is completely green!”
We are well aware, that it is an ambitious statement, and
that the process towards becoming ‘completely green’
requires ongoing commitment and internal enthusiasm from
everyone in the organisation – Both board members, who
actively supports our corporate sustainability strategy; The
management team, who communicate our incentives with
internal and external stakeholders and not least throughout
our organisational departments, where engagement is
found through all layers.
