COP 22/23 - Report - Side 18
4.1 QUALITY FOR OUR CUSTOMER
Changing the way we do business
We find a growing interest within the industry in doing business based on environmental beneficial specification and
standards. However, the development of products, actually
fulfilling these specifications, have not had its breakthrough
yet, with the consequence of standards not being met.
We wish to influence this development, and the speed of
which environmental correct standards is being implemen-
We will continue certifying and third part testing our own
products, but more importantly we will use our voice and
educate within our knowledge in relevant business networks
that have the ability to transform the current market offer.
Quality that last
Tried & Tested
Lasting power is not our concern, trend
based consumption is. We want to highlight
Third part tested products to ensure
the relevancy of our sustainability
the total cost of ownership to our customers.
claims.
A sustainable option for everyone
Sustainability is personal
Ranging from low-price til high-end, consumers should be able to find a product that
Your home, your style - The important
aspect is our ability to incorporate
sustainability into the final product.
match their budget.
18
ted –Both among suppliers, customers and at a political
level. We believe that this will make a huge difference by
requiring more of the industry, making the purchase decision
transparent and not least help protect end-users from harmful
substances.
