COP 22/23 - Report - Side 12
When life give you lemons
Our current consumption is unsustainable and we produce far
too much waste.
For many years we saw this negative trend clearly in our
countertop production facilities, as we would send our employees home with nice ’fireplace wood’.
While that may have been a cosy arrangement, it definitely
weren’t sustainable in the long run, as most of our ‘waste’ is
genuine, high quality material of high value. So to change
our focus and start encouraging a positive attitude towards
our waste, we started looking into how we would be able to
turn waste into something desirable.
What we also do
Our interior line were founded in 2016 as a Social Enterprise
called ‘Denwood’ to start upcycling all waste material from
our countertop production facilities and design new home
accessories from materials that used to be thrown out.
In 2020 we made Denwood an integrated part HORN and
our daily work, and changed the name to ‘Denwood by
HORN’, to ensure a clear market focus, but also to improve
our material flow, which in time will enable us to ensure a
closed, circular loop and a potential take-back system.
12
To be honest, Denwood by HORN is quite good at what
they do - Why today, they actually design products from va
rious materials and sources, including recycled material from
other companies than HORN, to ensure sufficient supply, but
also help others minimize their waste.
Stronger together
Besides recycling residual products and waste, we are very
much aware of the social responsible potential that lies at
Denwood by HORN. Right from the beginning we therefore
started hiring people who, for various reasons, have a reduced working capacity, to get their daily working life back
on track. We do this in cooperation with municipalities and
jobcentres, and find that the solution is not only valuable for
the people of concern, but actually to our company as a
whole, as the action unite our mutual values and interests of
showing respect and commitment.
