HIW CRR 2022 FINAL - Flipbook - Page 44
S T R AT E G I C P L A N
From owning and caring for over 28.8 million square
feet of space and the 1,500+ customers served by
our 350 customer-focused coworkers, everything we
do continues to be guided by the four key tenets of
our Strategic Plan — people, portfolio, balance sheet
and communication. First established in 2005, our
Strategic Plan is a road map for our future that is
simple and straight-forward yet simultaneously allows
us to be responsive to evolving customer needs and
changing market dynamics.
OUR SIMPLE AND
STRAIGHT-FORWARD STRATEGY
• We are in the work-placemaking business.
• We will own and manage high-quality workplaces in
the Best Business Districts (BBDs) of our markets.
• We will maintain a strong balance sheet to be
opportunistic throughout economic cycles.
• We will employ a talented and dedicated team and
conduct our business in a manner that contributes
to positive economic, social and environmental
outcomes for our stockholders, our employees, our
customers and the communities in which we work.
Our goal is to maintain a resilient portfolio that
creates long-term value for all our stakeholders. We
believe our people, our portfolio and our balance
sheet are the means by which we can achieve our
goal and are core to our ability to communicate our
company’s value proposition.
PEOPLE
PORTFOLIO
Attract and retain a team of industry
leading talent who are creative,
energetic and customer focused.
Own and manage the best assets
in the BBDs in dynamic and
growing markets.
BALANCE SHEET
COMMUNICATION
Maintain a strong and flexible
balance sheet enabling us to be
opportunistic in all economic cycles.
Provide open and
transparent communications
with all stakeholders.
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