NON-PROFIT REPORT - Flipbook - Page 7
Exploring the Rebrand
The Community Foundation of Washington County’s
rebranding project reveals a dynamic brand identity system
underpinned by a strategic and intentional approach.
This new identity shows relevance and authenticity to
the central mission while portraying a sense of nostalgia
and hope. This creative effort provides The Community
Foundation with a versatile set of brand assets built to
last, including a Strategy Deck, Client Profiles, Brand
Identity & Logo Suite, Color Palette, Type System, Brand
Guidelines, Stationery, and Social Graphics, as well as a
deeper understanding on how to convey the Community
Foundation’s origin story with their audience.
EVERGREEN
BONE
SUNFLOWER
SOFT LILAC
MANDARIN ORANGE
MOCHA
