EXAMPLE PAGE - MAIN PAGE - ONLINE MAGAZINE - TRANSFORM - Flipbook - Page 38
toUrisM
domestic
tourism to
beNefit
from neW exciting
initiative
HigHligHts from tHe World tourism montH
While the entire country
enjoys the festivities
of Tourism Month with
nationwide events and
activations taking place,
the focus has turned to the
Eastern Cape as the official
host province for the month.
S
outh Africans keen to explore the sights and
sounds of their own country will have a great
opportunity to get their hands on exciting local
travel deals this festive season.
The Sho’t Left Travel Week was one of the key
highlights announced at the launch of World
Tourism Month this morning at the Tsitsikamma
Village Inn, Eastern Cape.
Speaking at the launch, Minister of Tourism, Derek
Hanekom, expressed his delight at this initiative.
“This initiative underpins the strategy to give
South Africans access, in a bigger better way, to
the breadth of South Africa’s tourism offering than
ever before.”
36
www.transformsa.co.za
“I encourage all South Africans to explore the
variety of deals on offer. This will also go a long
way to break the barriers that South Africans have
to deal with when thinking about travelling within
our borders,” said Minister Hanekom.
The global theme as set by the UNWTO for
this year’s World Tourism Month is “Digital
Transformation for Growth”.
“We also need to acknowledge that technology
and digital disruption is changing the face of the
travel industry. Throughout Tourism Month and
beyond, we will take this opportunity to showcase
the role of technology in our sector and how
everyone should embrace and become a part of
the digital revolution,” added Minister Hanekom.
