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Our future focus
4. Being our best in all we do
3. Building support for the best care
·
We will increase sustainable unrestricted income
by embedding our key fundraising products and
events (including the Great Hospital Hike and the
King’s Lottery), enabling more patients to raise funds
to remember loved ones or thank clinicians, and
expanding our fundraising from virtual events.
will support specific departments within King’s
· We
to raise restricted income, working together to
identify projects that fulfil our strategic objectives.
·
We will build awareness of our cause throughout
King’s and beyond by developing our presence and
strengthening our marketing to ensure we are
reaching the right audiences.
will maintain best practice governance
· We
processes, increasing the number of our
beneficiaries included in decision making and
ensuring new regulations are effectively addressed.
will develop key performance indicators to
· We
effectively monitor our progress in delivering
our strategies, which in turn will guide its
implementation.
will invest in our people to develop their
· We
skills and experience, protecting their health
and wellbeing and strengthening our culture and
diversity through living our values.
will develop effective systems and processes,
· We
making strategic investment in digital to improve
our practices and meet customer expectations.
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