Impact Report 21:22 - Flipbook - Page 16
3.
Rewriting this story for our time
There is one paint maker out there pioneering
gentle chemistry that we believe can eradicate
the use of fossil fuels.
We have chosen to work with them
to make our colour range and
we distribute the other brilliant
products they manufacture.
It’s not easy or cheap to make good
quality natural paint and it has
taken years of scientific research
and trials to find the perfect
combination of raw materials.
However, it has proved possible
to make a high performing paint
which is as durable and easy to use
as modern synthetic resin paints.
It remains a work in progress and
each year brings new innovation.
They are a company called AURO
and they have a team of truly
innovative ‘gentle chemists’
based in Brunswick, Lower Saxony
(not much more than 200 miles
from BASF HQ), who have been
pioneering the making of paints
and protective coatings from plants The way AURO make our base
and minerals for the last 40 years.
paint is fundamentally different
and fundamentally the same. The
Edward Bulmer Natural Paint and
carbon building blocks required
AURO are small companies with
for the paint resins are extracted
a belief that if paint is made to
from annually growing plants –
‘serve’ mankind, then we don’t
the straw from maize and wheat.
need to explain its harmful effects The ideas behind modern polymer
away in the form of selective claims chemistry are employed but the
and greenwashing.
use of fossil fuels (VERY old plants
and animals), are not.
Put simply, this is paint made from plants
and can reward us with ‘harmless beauty’
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edwardbulmerpaint.co.uk
