Prospecting Brochure 2022 - Other - Page 9
Category management
What is category management?
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We manage the ongoing planogram and
stocking of products for your point of
sale (POS) display stands
What’s the starting point?
We discuss the dedicated merchandising
area with you and how best to maximise
the space through higher sales and
profit margins from our recommended
tool stocklist
How is the POS maintained?
We merchandise the range, complete
with stock number cards, so it’s easy
to replenish out of stock products.
A fortnightly call by your dedicated
sales rep will see us carry out product
checks and ensure the area is kept
clean and tidy. All activity is monitored
and recorded by us centrally to ensure
you’ve always got the optimal stocking.
All we ask in return is that stock is put
away in between our visits
What if I don’t sell the stock?
What if I already have display stands?
Subject to products being in a resalable
condition, we’ll take back any category
managed item, that hasn’t sold within
a reasonable time period, for a full
credit and replaced with another
product. This is part of our
ongoing partnered approach
and all agreed in advance
of the program being
implemented.
We welcome the opportunity to discuss
the various displays and range option
that we have available, some of which
can be seen within this booklet. These
can then be inserted on to your existing
stands, keeping a uniformed appearance
across your store(s). Alternatively
manufacturers’ stands can be utilised,
subject to minimum requirements
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