A Seat with a ViewGetting theLondon Stadiumready for thePremier LeagueRob GrayDiales Associate DirectorWhat do you do when you don’t have agreat view of the match? For West HamUnited, which took over the LondonStadium in 2015, the answer was tomove the seats.The London Stadium, built for the 2012 Olympics, is usedfor many sports throughout the year, along with football.The stadium plays host to athletics meetings, Major LeagueBaseball and concerts, and each of these events requires adifferent arena arrangement to give spectators the optimalexperience. For football, bringing the fans close to the pitchconsiderably enhances the atmosphere, but the challengefor the Hammers was how this could be achieved while stillallowing rapid conversion of the stadium into its athleticsconfiguration. The solution was to build two temporarystands on top of the track, which could be removed duringthe football off-season.For events specialist Arena, however, it wasn’t as simple asplacing some seating over the track. The new seating had to6
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