Revealed Magazine Summer 2024 final - Flipbook - Page 16
Focus on Four Specialty Retailers
Ashley’s
Williamsville, NY
Ashley Doll acquired the chain Blum’s in November 2021 and has been expanding and
modernizing the renamed Ashley’s since then. She operates three locations on the
southern tier of western New York. Since becoming an entrepreneur, she’s opened her
heart to her peers. “If you own a lingerie and swimwear store and need a shoulder to
whine to or collaborate with, I'm your girl. I love supporting other businesses. Owning
a business is lonely sometimes, and having a community to lean on can make a huge
di昀昀erence.”
The store was created because:
My store was established to
carr y on the legacy of Blum's
in Buffalo, presenting me with the
We're not about pushing you
into something you're not sure
of. As I always say, 'If you don't
look good, we don't look good.' We
opportunity of a lifetime to establish
believe in the power of word-of-mouth,
my own business. Two years later, with a
knowing it's the best form of advertising.
total of three stores strategically located
Our customers can trust that we always
throughout western New York, Ashley's
have their best interests at heart.
has 昀氀ourished as the go-to spot for the
community's needs as it continues to
The typical customer is: The real
grow.
MVP – Mom. We're here to support her
Our philosophy is: Empowering women
journey – career changes, walking down
to look and feel their best through
the aisle, expecting a bundle of joy or just
education and compassion.
embracing the beauty of getting older.
through every twist and turn of life's
We're her reliable sidekick, cheering her
Special events include: We love hosting
on every step of the way.
bra fit events featuring brands like
Eveden, Panache, Natori and Wacoal.
Our “special sauce” is: My employees.
We also organize in-house events like
Every single one of them is PASSIONATE
maternit y fittings during “Maternit y
about the art of bra fitting. They eat,
March” and spor ts bras in Januar y.
sleep and breathe good 昀椀tting bras.
Our favorite time of year is our end-ofsummer swimsuit sale, where customers
Bestselling brands: Wacoal, Eveden,
from all over 昀氀ock to grab this year's suits
Natori, Panache and Sunsets.
starting at just $9.99!
We’re known for: We pride ourselves on
being honest. We want every customer
to feel like they're among friends here.
R E V E A L E D - THE SUMME R IS SUE #11
shopashleys.com
