OVERWRITE Film Festival Playbook & Workbook SAMPLER (2) - Flipbook - Page 6
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INTRODUCTION
The film festival circuit is a critical part of the independent
filmmaker’s journey. Whether you’re seeking distribution,
exposure, connections or experience, it is critical to have a well
thought out strategy for achieving a clear set of goals.
With over 7,500 film festivals scattered across the globe,
building a roadmap has become a huge challenge. The spray
and pray approach to submissions is inefficient and costly. Top
festivals are getting over 10,000 submissions each year, so
filmmakers need to learn how to get on their radar, create the
right marketing materials, understand what is needed to target
distributors, advance their career, and understand the keys to
maximizing their unique experience.
Festival strategies are not taught in school, but learned through
experience, and time on the circuit. This Playbook will provide
you with the keys needed to create a targeted strategy for your
film. Consider it the Film Festivals 101 course you wish you
had. Thanks to this new digital technology, we’re able to link
out to articles, embed YouTube videos and include pop ups
with graphics, copy and links (see
).
Through this Playbook I am sharing my extensive knowledge
and experience as a filmmaker, festival director, and coach to
help you make the most of your festival run, save you money
and help you advance your career. So let’s dive in.
ON THE CIRCUIT
FILM FESTIVAL PLAYBOOK