Insight 42 - Magazine - Page 27
ESSEX & HERTS AIR AMBULANCE TRUST
E
ssex & Herts Air Ambulance Trust
(EHAAT) is proud to have won
the Best Social Media award at
the Biz4Biz Awards 2024. This accolade
celebrates the charity’s dedication to
engaging its supporters and connecting
communities across Essex and
Hertfordshire through its innovative digital
platforms.
EHAAT transformed its social media
strategy to put supporters front and
centre, shifting the narrative to focus on
their vital role in the charity’s mission. By
aligning social media content with wider
campaigns, EHAAT has built a consistent
brand voice and cultivated strong equity
across its channels. Collaborating closely
with colleagues and key stakeholders,
the team developed more diverse and
rounded content, reflecting the charity’s
work from multiple perspectives.
This approach has resulted in a highly
engaged online audience, with compelling
stories, real-time updates, and behindthe-scenes glimpses capturing hearts and
minds. From highlighting the life-saving
efforts of its air ambulance crews to
promoting fundraising events, EHAAT’s
social media channels have become an
essential tool for building community and
raising awareness.
Winning the Best Social Media award
underscores EHAAT’s commitment to
transparency, storytelling, and supporter
engagement, proving the power of digital
platforms in modern charitable work.
elevate your support for
your local life-saving charity
Join businesses across Essex and Hertfordshire
in becoming a crucial part of our mission.
ehaat.org/high昀氀yers
biz4Biz.org
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