CETANA PROOF - Flipbook - Page 48
FORWARD
STATE OF
THE MARKET
THE NEW KID
ON THE BLOCK
To ensure we achieved our purpose, these intentions were shared
explicitly in a comprehensive participant package. This package
also included:
THE PROJECT
OVERCOMING
CHALLENGES
Project overview and targets
CHALLENGE:
Conventional
Design
SOLUTION:
Choose the
Right Team
The 2 day agenda
CHALLENGE:
Attracting
Investors
SOLUTION:
Building
Con昀椀dence
A list of our participants and their contact information
CHALLENGE:
Real Estate
Acquisition
SOLUTION:
Resident
Engagement
Curated guiding questions
CHALLENGE:
Competitive
Industry
SOLUTION:
Building
Legitimacy
CHALLENGE:
Community
Support
SOLUTION:
Local Leadership
& In昀氀uencers
CONCLUSION
ACKNOWLEDGEMENTS
List of Presenters
The Charrette, and at its core, the agenda, was designed to
question assumptions and create a new methodology for project
development — one that expanded upon Collegium’s business
model. As a result, we created a fresh outlook on how to share
and exchange information and ideas. The 昀椀rst day was a series of
30-minute presentations followed by 30 minutes of discussions
and questions. The second day began with a demonstration of
Collegium and assigned seating for subject speci昀椀c roundtable
discussions, ending with an open discussion from all participants.
Since one of the primary intentions of the Charrette was to bring
the core design and development team together and encourage
collaborative and open teamwork, we coordinated a casual
networking event via dinner and cocktails.
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