CETANA PROOF - Flipbook - Page 100
FORWARD
STATE OF
THE MARKET
THE NEW KID
ON THE BLOCK
THE PROJECT
OVERCOMING
CHALLENGES
CONCLUSION
ACKNOWLEDGEMENTS
Built - that’s the key word here. Developers, architects,
engineers, suppliers, trades, and everyone in between, are
building our environment, every day. What they build is a
choice. Unfortunately, the motivation behind most projects is
replicability, ease of construction, and profit. We are forgetting
that the buildings of today will become the communities of
tomorrow. If we do not build responsibility, if we do not build
with adaptability in mind, if we do not build with heart, we will be
creating lifeless, isolating, and uninspired communities.
Environment - the other keyword. Humans are indeed animals.
We are driven by biological needs such as hunger, thirst,
shelter, and reproduction, and we are social creatures that
rely on social connections and interactions to thrive, much like
primates, whales, cows, dogs, and other animals. We respond to
environmental stimuli in ways similar to other animals.
While humans have evolved to become highly intelligent and
capable beings, it helps to remember our biology and behavioral
characteristics are shaped by evolutionary processes, and
we are subject to many of the same instincts and drives as
other animals. By recognizing our animal nature, we can better
understand our place in the natural world and work towards
building a more sustainable and equitable future for all species.
Just like insects, birds and animals, humans have a particular
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