FirstBank Booklet TN - Flipbook - Page 8
MARKETING
MARKETI NG + CO-MARKET ING
At FirstBank, we want to see you stand out from
the competition in the eyes of your real estate
partners. Our marketing software, Total Expert,
allows you to wow your agents with stunning
flyers, property websites and more!
SOCI AL MEDI A
Social media is an undeniably powerful resource
in today’s world. At FirstBank, we have an online
marketing library for all your social media needs.
Utilizing our stunning graphics on your social
media pages will increase your online exposure,
encourage engagement and save you time!
POST-CLOSE SURVEYS
Reviews help boost your online presence as a
trusted mortgage professional. We’ll automatically
send a survey to borrowers once a loan has closed.
Your reviews are housed all on one convenient
webpage that you can share to social media, your
website, with marketing partners and more!
M AR KET I N G LIB R A RY
We offer a stocked marketing library complete with
informational, open house and loan scenario flyers,
as well as neighborhood infographics and more. We
also offer email campaigns and presentations.
M AR KET I N G RE Q UE ST F O R M
For specialized marketing requests, we have a
Marketing Request Form where all our loan officers
can request custom marketing materials to be
created for classes, events, sponsorships and more.
SWAG STO R E
Attending an event and need swag? Or maybe
you just want some for yourself? We’ve got you
covered! Loan officers can shop our FirstBank
online swag store. We have everything from pens
to polos, and make it easy and affordable for you
to rep your new company!
P E R S ON A L I Z E D WE B SITE S
During the first phase of the onboarding process,
each new loan officer receives a customized
webpage with their bio, contact information and
application link.
