Visual Branding in the Age of Amazon - Flipbook - Page 58
ASPIRE TO THE MAGIC OF YOUR BRAND
YEARNING is the heart of
Lancome; Showcase the
facets of your brand culture
Lancome sells the Parisian dream- Be
a strong, youthful woman who knows
what she wants. Selling fashion forward
beauty in what Lancome does. Be
effortless and flawless.
HOW DOES YOUR
CONSUMER
CONNECTION POINT
SUPPORT YOUR
BRAND MESSAGE.
THE LANCOME BRAND IN BLUZOOM
LANCOME BRAND COLLECTION IN BLUZOOM
LANCOME GENIFIQUE COLLECTION IN BLU-
