CARGOCONNECT JULY2024 - Flipbook - Page 48
| JOYCE TAI
ment to our success; it underscores the
broader shift towards greater e昀케ciency and
transparency in the logistics sector. Our
exponential growth trajectory—from 54,000
transactions to over 1 million—mirrors the
industry’s journey from manual processes
to digital solutions. However, I wouldn’t
characterise it as reaching critical mass
just yet. Instead, it highlights the immense
potential for further digital transformation in
the coming years. As we continue to innovate
and evolve, we aim to play a pivotal role in
shaping the future of logistics by enabling
seamless, data-driven operations for our
customers and partners.
What message does WebCargo convey
regarding the importance of airlines
embracing digital solutions and innovation in the industry’s transformation?
This year, WebCargo is recognising excellence in the industry with two prestigious
awards. The AeroAdvancement Award is a
testament to the outstanding contributions
of our esteemed airline partners, including
Qatar, TK, IAG, Finnair, and AirFrance KLM.
These partnerships have been instrumental
in driving innovation and progress within
the aviation sector, demonstrating a commitment to advancement and excellence. We
commend their dedication and collaborative
spirit in shaping the future of air cargo
logistics.
Acknowledging the pivotal role of freight
forwarders, WebCargo is extending its
accolades to recognise their outstanding
contributions. This initiative comes at a
time ripe for celebration, especially considering India’s stature as one of the globe’s
foremost exporting hubs. The dedication
of both freight forwarders and airlines to
digitalisation is evident and commendable.
In an era where technological advancement
is paramount, this recognition underscores
their commitment to embracing digital
solutions and driving innovation within the
industry. It’s a testament to their resilience
and adaptability in meeting the evolving
demands of global trade.
The enthusiasm and readiness within
the industry are palpable, with customers,
shippers, importers, exporters, and manufacturers all eagerly embracing digital solutions.
This collective readiness underscores the
importance of airlines joining this transformative journey. With such widespread
readiness and anticipation, there’s a clear
call to action for India-based airlines to
step forward and participate. The time is
ripe for them to align their strategies with
the evolving landscape of global trade and
logistics. By embracing digitalisation and
48 | CARGOCONNECT JULY 2024
Establishing connectivity with
Asia-headquartered airlines is
a top priority for us, especially
considering the significant growth
anticipated within the Asia-Pacific
region in the next decade. IntraAPAC shipping is expected to
play a pivotal role in this growth
trajectory, making it essential for
us to onboard key players such as
Air India, Indigo, among others.
innovation, airlines can not only meet the
expectations of their stakeholders but also
position themselves as leaders in shaping
the future of the industry.
Where do you envision WebCargo’s
trajectory in the coming years, and
what are the primary objectives you are
prioritising at present to steer the same?
Establishing connectivity with Asia-headquartered airlines is a top priority for us,
especially considering the signi昀椀cant growth
anticipated within the Asia-Paci昀椀c region
in the next decade. Intra-APAC shipping
is expected to play a pivotal role in this
growth trajectory, making it essential for
us to onboard key players such as Air India,
Indigo, among others. Our customers are
increasingly focussed on intra-APAC routes
due to the burgeoning business opportunities
in the region. Therefore, ensuring that we
can support them e昀昀ectively across the AsiaPaci昀椀c is paramount. In summary, our key
focus lies in strengthening our presence and
capabilities within the intra-APAC market
to better serve the evolving needs of our
customers and facilitate seamless logistics
operations within the region.
Our commitment to supporting airlines
in their regional and global expansion is
paramount. Moreover, providing enhanced
tools and data analytics capabilities to both
airlines and freight forwarders is a key focus
area for us. Leveraging the vast repository of behavioral data accumulated from
numerous transactions and interactions,
we aim to explore the potential of arti昀椀cial
intelligence for various applications such as
predictive analytics for pricing optimisation.
By harnessing AI technology, we can re昀椀ne
pricing modules and improve predictability,
thereby empowering our partners to make
informed decisions and enhance operational
efficiency. While data is currently being
utilised for operational purposes, our objective is to further re昀椀ne and leverage this
data to drive strategic advancements across
the industry.
The untapped potential of data in the
logistics sector is undeniable. At present, a
considerable amount of valuable data remains
underutilised, presenting an opportunity
for us to harness and leverage it e昀昀ectively.
Our focus lies particularly in the realm of
rate and quotation management, where
we boast the world’s largest rate database
encompassing both ocean and air freight.
This extensive repository of pricing data
o昀昀ers invaluable insights into market trends
and 昀氀uctuations over time. However, the
key lies in making this data relevant and
actionable for freight forwarders and airlines.
By providing them with tools and analytics
capabilities to extract meaningful insights
from this wealth of data, we empower them
to make informed decisions and optimise
their operations accordingly.
