Canada's Top 100 Employers (2025) Magazine - Flipbook - Page 45
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( 2025 ) SPONSOR CONTENT
Medavie empowers employees to use their voice
A
ngela Sereda’s
employment with
Medavie began in an
unconventional way. In
2021, Sereda and her husband sold
the contracted paramedic company
they had built together in Moose Jaw,
Sask., to Medavie, and both accepted
positions with the company.
“Community was important to
us,” says Sereda. “We really invested
in our community a lot when we
were growing our company. It was
important for both of us to choose
an organization to sell to that aligned
with our own core values and to
know that that organization would
continue to move our company the
same direction that we would have
taken it. Medavie had those core
values.”
“We emphasize how the
individual thinks about their
responsibilities, and you
can see that in the ways our
employees interact with
the community.”
— Greg Bambury
Chief Human Resources Officer
Sereda began her career as a
paramedic at just 18 years of age.
Three decades later, she is now
senior operations manager, overseeing Medavie’s Mobile Integrated
Health programs in Saskatchewan
and Alberta.
Medavie began 80 years ago in
Atlantic Canada as Maritime
Hospital Service Association, a
not-for-profit organization that addressed the need for medical
expense coverage in the region. Over
the years, the company expanded its
insurance offerings to Quebec and
Ontario and now provides a range
of health-care services including
EMS, community-based health-care
programs, clinical training and
medical communications across
Canada. Today, the company is the
largest contracted EMS management provider in the country and a
premier all-in-one benefits carrier
through Medavie Blue Cross.
Looking after the health-care benefits coverage needs of Canadians
provides Medavie with a powerful
template to guide employee relations
as well, says chief human resources
officer Greg Bambury. “The mission
of our organization is improving
the well-being of Canadians,” he
says. “That mission starts with
improving the well-being of our own
employees.”
Bambury says the company works
hard to create a culture of support,
where employees can shine and
excel in both their personal and
professional lives. “The challenges
that our employees face are broad,”
he says. “It’s vital for us to give them
the tools and support to deal with
those challenges – from a rewards
and benefits standpoint, from a
development standpoint, a work environment standpoint, a leadership
standpoint.”
Creating an environment where
employees thrive can mean anything
from removing barriers within the
organization to seeing objectives
through an individual employee’s
point of view rather than from the
centre of the operation, according
to Bambury. Most of all it means
finding ways to help employees live
their best lives in a holistic fashion,
Medavie regularly hosts employee appreciation events, creating a
culture of support that recognizes the contributions of its staff.
with emphasis on a healthy balance
between personal and professional
life.
“We always try to think about
things from the individual’s
perspective first, and then look at
the team and the larger construct,”
says Bambury. “We emphasize how
the individual thinks about their
responsibilities, and you can see that
in the ways our employees interact
with the community.
“When you pick up the phone to
talk to someone at Medavie, we want
your experience to be differentiated
by the fact that this person, this
organization, this interaction is one
that is values-based and represents
our desired culture.”
Sereda says a lot has changed
in the 30 years that she’s been
in the health-care business. The
support she gets from Medavie isn’t
something she has always felt in
paramedicine. There was a time
when individual voices didn’t matter
much, and everyone was expected to
conform.
“Medavie really empowers us to
get involved and to use our voices to
help create change,” she says. “They
support us with things like diversity,
equity and inclusion programs. They
allow everyone in the organization
to feel included and important.
It’s really exciting to be part of an
organization that puts people at the
top.” ¢
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