RWS Annual Report 2022 web - Flipbook - Page 18
Chief Executive Officer's Review (continued)
Solutions right across the
people / technology spectrum
MEDICAL
AND PHARMA
CONTENT
eLEARNING
KNOWLEDGE
BASES
USER
FORUMS
PATENT
TRANSLATION
WEBSITES
EMAIL
SUPPORT
TEXT
ANALYTICS
HUMAN EXPERTISE
TECHNOLOGY
The extent of our human expertise is centred on more
than 2,000 in-house linguists and access to a network
of in excess of 30,000 freelance translators. They are
complemented by some of the sector’s foremost experts
in neural machine translation, translation productivity
and management, and structured content management,
who are focused on the continuous development of our
software products. These experts work with our highly
integrated delivery teams and dedicated account teams
for our large and enterprise clients. Together, they bring a
deep level of understanding – client, cultural and technical
– which, in combination, differentiates us in the market.
CLIENT
UNDERSTANDING
RWS
COMPETITIVE
ADVANTAGE
CULTURAL
TECHNICAL
UNDERSTANDING
UNDERSTANDING
Deep understanding
differentiates us
OUR PURPOSE
Understanding is at the core of what we deliver for
clients and informs our purpose – unlocking global
understanding. Across our four core use cases (acquiring
and retaining customers; delivering user experiences;
maintaining compliance; and access to insights), we work
towards a common outcome – breaking down barriers
to communication and understanding so that our clients
can connect with their audiences, solve problems, and
grow their businesses anywhere in the world. Our global
scale and reach allow us to support those clients whose
ambition is to go global. It also means that we can fully
support any client on a genuine 24/7 basis, with experts
available across multiple time zones. We are not only
helping clients succeed, we are helping the world to
connect.
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RWS — Annual Report 2022
STRATEGIC REPORT
