The State of Gen AI insiders Report FINAL 0724 - Flipbook - Page 13
THROW
AWAY
PRODUCT
-MARKET
FIT
FOR NOW
Our roundtable also agreed that businesses
PROXIES
need to throw “product-market fit” out the
Repeatable, Consistent Use Case
window for now. We’re just at the beginning
of the generative AI industry, and it’s too early
•
•
assign specific metrics for product-market fit.
Especially, when businesses are still trying to
add value to current workflows and finding
•
•
themselves redoing their work every three
weeks. Our experts cautioned that it’s a very
Future Revenue
fast moving environment and can appear to be
unstable. The most interesting early indicator
right now is the sheer number of active
programs and initiatives that just about every
•
•
Size of audience accessing similar use case
and willingness to pay
Size of audience that can be monetized
company has underway.
To What Extent Are Generative AI
Features Being Used
Since it’s still not expected for applications
•
or use cases to point to meaningful revenue at
this stage, proxies (shown on the right) instead
of product-market fit indicators are
recommended as the measure of success.
•
Size of audience accessing similar use case
and willingness to pay
Size of audience that can be monetized
Overall Experience and Productivity
of People Using These New Features
•
•
•
THE STATE OF GENERATIVE AI INSIDERS REPORT
Number of users accessing the use case
Percentage of users accessing the use case
for the same benefit
Frequency of accessing the use case for
a specific benefit
Percentage of retained users accessing the
use case for a specific benefit
Net promoter scores
Percentage of users that are renewing usage
of application
Percentage of users that are expanding usage
of application
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