Visual Branding in the Age of Amazon - Flipbook - Page 112
ENVISIONING THE FEEL OF FINE FABRIC IN YOUR HAND
Matouk Visualizes
Softer Moments
Through Luxury Linens
Distinctive patterns that can be seen at a
distance - Matouk’s challenge online is
two-fold. It strives to convey the shared
social quality of it’s brand, but must also
communicate a very soft hand-feel. It also
uses a visual iconic pattern in it’s products
that is easy to identify online.
WHAT EASILY
IDENTIFIABLE
VISUAL ELEMENTS
MATOUK BRAND
HIGHLIGHT YOUR
BRAND?
MATOUK BRAND
MATOUK BRAND
