Visual Branding in the Age of Amazon - Flipbook - Page 110
ENDORSEMENTS CREATE MEMORABLE CREDIBILITY
Neutrogena Successfully
Reflects Health with
Beauty in Every Collection
Health and beauty have always been
interconnected. - Neutrogena strives to
communicate that a brand can be about
beauty but at it’s core is a health care
brand. It has done this very well with
visual collections that focus on ingredients
and benefits that reflect vibrancy through
natural ingredients.
DO YOU REFLECT
CREDIBILITY
WITHOUT
SACRIFICING
YOUTHFUL BRAND
LOOK?
NEUTROGENA COLLECTION IN BLUZOOM