Entrepreneur Flipthrough - Flipbook - Page 4
My Why, Mission & Vision
Why you are
doing it
Purpose
Long term
growth &
Impact
Do you know your WHY?
The purpose, cause or beliefs that inspire you to do what you do?
An integral part of starting any business is knowing WHY you are doing it. Your WHY
will be a driving force In your journey and something that will keep you going when
you meet obstacles. Working hard for something we do not care about is called
stress, working hard for something we love is called passion. Construct a clear and
concise WHY and build a strong foundation for your business. Your WHY will develop
Into your mission statement, which will be your business' purpose while your vision will
be your long term goals and impact.
Concisely answer the questions below and then thread
It together for your why statement.
1. WHY are you deciding to build this business? (Peel back the layers to get your
real WHY)
2. Why is this so important to you? Get very specific here. How do you see this
changing your life, affecting your family, impacting the lives of others, helping you
build a legacy and get you where you want to be long-term?